Rubik’s 360 goes viral

Online  attention has turned to Rubik’s hype following the recent unveiling of the Rubik’s 360. Visitors to the recent Toy fair in Germany were privileged to experience the birth of the next toy phenomena. Seven Towns who have sole distribution rights on all of the Rubik’s products were there in force. The anticipation of such a huge advance in the world of Rubik’s Puzzles was massive and once revealed was no disappointment. If the early signs and reactions are anything to go by then the Rubik’s 360 is going to be more than a fair match for it’s predecessor the Cube.

Reports on Rubik’s latest brainteaser has hit the papers, brief reviews can be found on the well known gadget sites and the first few videos of the Rubiks 360 have hit YouTube, including the one we have featured on our site. All this adds to the 360 going viral as we put it in our title.

If like me, and, if you are older enough to remember, you will have been waiting for this day for a long time. I remember being at Primary School and all the kids talking about this amazing new puzzle. What the &*^% was a Rubik’s Cube? Well maybe not ‘&*^%’ as I was still at Primary School, and, I had only just learnt what a cube was. But despite this I still wanted one. It is this type of desire of those that have had the pleasure of owning one and the satisfaction for those that solved it, that is making the new kid on the block in the guise of the 360 one of the biggest anticpated launches of a puzzle toy since that of the original.  It is this buzz along with the power of the internet that is going to make this, and I predict, the biggest selling toy in history!

Most things that go viral turn out to be big. The Rubik’s 360 is going viral, but it’s not going to be big, it’s going to be huge.

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