The Rubik’s 360 is unveiled

After almost 30 years since the UK opened up it’s minds to the original Rubik’s Cube, Erno Rubik, it’s inventor is launching it’s replacement. Having sold over 350,000,000 cubes world wide, the original concept of the cube has come full circle. The result….. Rubik’s 360.

The Rubik’s 360 was recently unveiled on the Feb 5th, 2009 at the Nuremberg International Toy Fair and to say that it has caused a stir, is somewhat of an understatement. The inital response from the toy industry is one of excitement. The Rubik’s 360 is going to be huge! The six colours, known by so many, has been adopted from the original Cube in keeping with all Rubik’s puzzles but that is where any similarities stop. The 360 is unique in design and concept and will have many search for it’s one single solution. Back in the 80’s there was no internet. The Rubik’s Cube solution was shared by books and magazines. Thirty years on, we have the internet, and solutions can be found just by one simple search on the search engine of your choice. The result being numerous pdf’s and video tutorials on how to solve the Rubik’s Cube.

So will this effect the love affair that people will develop with the Rubik’s 360? Not a chance, even if solutions are made readily available, there is still the element of physical skill and undertsanding of the physics still to overcome for any soluton to be put into practice.

The Rubik’s 360 is due for a worldwide release this Summer (2009) and further detals of this will be posted to our site as and when this information becomes available. To keep yourself updated then sign up to our updates.

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